“Our research suggests that COVID-19 is driving a meaningfully increased interest in hygiene and health, a behavior that is likely to be sustained over time. Experience tells us that a change in behavior for over 60 days causes consumers to permanently change what they do over time. To date, over 85% of people have already improved their hygiene habit as a result of COVID-19.”
- Laxman Narasimhan, Reckitt Benckiser Group CEO & Executive Director
“Obviously the Americas is clearly still the major hot spot, North, Central and South America, but we have disease beginning to accelerate in Africa. Also, even in Europe, while certainly in western Europe the disease has come under control, we still have some worrying trends in southern Europe and the Balkans so we’re not out of the woods just yet in the European environment. It requires sustained vigilance."
- Mike Ryan, head of the World Health Organization’s emergencies programme