Stay Ahead: Insights from APCO

How COVID-19 Changed the Face of the Future of Travel

Caroline Rowe, senior account director from APCO's Riyadh office, and Rishi Talwalker, director of strategic communications from APCO's Dubai office, discuss how the future of travel looks far different as we look toward a post-COVID-19 "new normal," with digitalization, mindfulness, and domestic travel taking center stage:

Van driving

"The COVID-19 pandemic has had a universal impact of crippling economies and spreading an all-pervading sense of cabin fever. As the world grapples with the possibility of a second wave, possible return of lockdowns, and an uncertain future, the one certain reality is the effect that this pandemic has had on the travel and hospitality sectors.

Never before have these industries so deeply dealt with the issue of a failing operational infrastructure, compounded by the rapidly depleting workforce. Whether these industries emerge as the proverbial phoenix from the ashes or shrink in size to become much smaller remains to be seen.
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COVID-19 Could Save Car Ownership

Richard VanOrnum, director at APCO Worldwide, discusses how COVID-19 has made commuters more cautious about ride-sharing, potentially boosting car ownership:

Road

"For much of modern history, the automobile played a fundamental role in the cultural and economic identity of America and the world. In the post-World War II world, the rise of the family car and the development of suburbs were inextricably linked. Neither could exist without the other and both played critical roles in the global economy.

But in recent years, younger generations have increasingly snubbed suburban comforts for the opportunity of higher income in urban centers. They have opted to forgo the traditional coming-of-age car purchase for a Metro card, a bicycle, or an Uber account. The summer road trip faded as affordable air travel made international travel destinations more attainable. In the eyes of many economists, the heyday of the automobile had passed, replaced by a future dominated by public transportation, ridesharing, and automation.

Then COVID-19 hit.
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Webinar: New Paradigms and Realignment in the Eastern Mediterranean

APCO and Concordia are hosting a virtual event about energy discoveries; new and emerging alliances; the fragile status of Libya; and how evolving roles in regional stability are helping to redefine geopolitical fault lines for the Eastern Mediterranean.

On Thursday, November 19 at 1 PM ET, listen to H.E. Alexandra Papadopoulou, Ambassador of Greece to the United States, Nicholas Logothetis, Co-Founder and Chairman of the Board of Concordia, and Andreas Mavroyiannis, Negotiator of the Greek-Cypriot community for the Republic of Cyprus, among other panelists, discuss key questions including What does the current crisis in the Eastern Mediterranean mean for future EU-Turkey relations? What role is the U.S. expected to play? How does strengthened cooperation between Greece-Egypt-Cyprus play out?  And what will be the impact of new relations between the UAE, Bahrain and Israel? Register here.

Webinar: European Health Data Space: 
How Can We Make Data Governance Models More Patient-Centric?   


The COVID-19 crisis has been an eye-opener for many stakeholders, especially national governments, and has revealed that sharing health data is essential for enabling positive health outcomes and more sustainable health systems in Europe. However, the crisis has also exposed a number of key challenges that stand in the way of digital health realizing its full potential in the EU. 

On Wednesday, November 18 at 4 PM CET, listen to panelists discuss technical and structural enablers for the development of digital-driven healthcare, patient rights and security with respect to data use and re-use, and equal access to the future European Health Data Space across the EU. Register here.

Some Positive News

  • Festive cheer: Many UK families are putting their Christmas lights up early to bring cheer to their neighborhoods during COVID-19 lockdowns, The Guardian
  • Multigenerational families: Families are opting to have elderly relatives move in with them rather than risk loneliness in senior-living facilities, The Wall Street Journal
  • Lightening the mood: Singaporean authors are using poetry and humor to capture the realities of day-to-day life since the outbreak of the pandemic, The Straits Times

More Tips from Around the Water Cooler

Quotables


“The COVID-19 pandemic has demonstrated the consequences of chronic under-investment in public health. But we don’t just need more investment; we must also rethink how we value health… The time has come for a new narrative that sees health not as a cost, but an investment that is the foundation of productive, resilient and stable economies.

         -  Dr. Tedros Adhanom Ghebreyesus, WHO Director-General
The APCO team is working with clients globally to manage this crisis, and we stand ready to support your needs. For more resources from APCO, including our latest research, information on how we can help or to contact us, visit apcoworldwide.com/coronavirus.